PERFORMANCE

Case Studies

In-depth breakdowns of projects, showcasing strategy, process, and measurable results.
CASE
(01)
From Invisible to #1
Australia's leading pallet manufacturer now ranks first for its own category across three cities.
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Our Approach:
Commercial Keywords
Intent-first, not volume-first
City by City
Sydney, Adelaide, then Brisbane
Category Authority
Content built around buyer searches
Technical Foundation
Indexed pages grown 59%
Results:
#1
Rankings
156
Quote Submissions
24 / 24
Priority Keywords
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CASE
(02)
Over $1 Million in One Year
$713,475 from Google Ads and $349,234 from organic search in their first twelve months with Profit Drive.
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Our Approach:
Unified Strategy
One brief, both channels
Performance Max
Built around highest-return products
SEO Rollout
554 category pages optimised
Seasonal Planning
Spend matched to buying cycle
Results:
$713,475
Google Ads revenue at 7.14 ROAS
$349,234
Organic search revenue
−37%
Cost per acquisition reduction
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CASE
(03)
52% More Revenue. Less Spend.
$533,770 from Google Ads in 12 months — including DIY-Docks' biggest revenue month on record.
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We rebuilt the account around product depth and seasonal demand. April 2026 became the biggest month in DIY-Docks' history at 13.23 ROAS.
Alex White
Founder, Profit Drive
Our Approach:
Account Rebuild
Restructured from the ground up
Performance Max
Highest-ROAS products prioritised
Seasonal Spend
Off-season prepared, spring scaled
Efficiency First
CPA cut before spend increased
Results:
$533,770
Google Ads revenue at 7.67 ROAS
+135%
Year on year revenue growth
−65%
Cost per acquisition reduction
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CASE
(04)
55x More Visibility. $100k Revenue.
From position 44 and near-zero search presence to position 1 in a new regional market in under a year.
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Our Approach:
Buyer Intent Focus
Right search, right location
Location by Location
Griffith first, Adelaide building
Content Foundation
National visibility built first
Lead Tracking
Organic enquiries tracked from February 2026
Results:
55x
Monthly search impression growth
$100,000+
Reported revenue from SEO leads
21
Organic leads since February 2026
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CASE
(05)
The Real Number Was $8,289.
The previous agency reported $1 million in revenue. Profit Drive inherited the account and started with the truth.
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The client was spending $4,100 a month and generating $1,760 in real sales without knowing it. We fixed the tracking, halved the spend, and rebuilt from there.
Alex White
Founder, Profit Drive
Our Approach:
Tracking Rebuild
Purchase conversions only
Spend Reduction
Budget halved before rebuilding
Revenue Focus
Anodes identified as the engine
Campaign Restructure
Losing campaigns removed
Results:
8.06
Google Ads ROAS — up from 0.67
−70%
Cost per acquisition reduction
−50%
Monthly spend reduction
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Let’s Talk

What we offer
AI Search (AEO)
SEO
Google Ads
Web Development
Meta Ads
Email Marketing
E-Mail
info@profitdrive.com.au
Phone Number
+61 7 3130 0786
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